Brian Tracy shares the most important principles for sales success he has discovered in 30 years of training more than a half million sales professionals in 23 countries. Based on Tracy‚Äôs detailed discussions with top salespeople and his keen observation of their methods, as well as his own experiences as a record-breaking salesman, these guidelines address both the inner game of selling‚Äîthe mental component‚Äîand the outer game of selling‚Äîthe methods and techniques of actually making the sale. Concise and action-oriented, Be a Sales Superstar is a handbook for busy sales professionals, providing key ideas and techniques that will immediately increase your effectiveness and boost your results. Brian Tracy shows you how to: ‚Ģ Get more and better appointments, easier; ‚Ģ Build high rapport in the first few minutes; ‚Ģ Make better, more effective sales presentations ‚Ģ Close more sales faster than ever before Apply Tracy‚Äôs 21 great ways to be a superstar salesperson, and your success in selling will become unlimited.